Bardia Zeinali grew up in Vancouver, Canada, dreaming of becoming a musician. However, he turned to video instead. While at Vogue, he posted clips of Anna Wintour in her office for the publication’s Snapchat and created short and quickly viral videos on celebrities like Beth Ditto, as well as recordings at the Women’s March in Washington DC and the post-election Trump protests. He also shot the videos at the Met Gala 2018, where he made photobooth-style clips with the Met as a backdrop, starring Rihanna, Katy Perry and Anna Wintour. 

In early 2018, he left Vogue to pursue a freelance career, scoring clients like pop star Troye Sivan along the way, for whom he made a video for his latest single, “Bloom.”