A fine arts graduate, Cam started out designing cover artwork for bands, naturally progressing into directing music videos and fashion films. Working across commercials, music and film, his recent clients include Subaru, Tiger Beer, AMI, Peugeot, William Hill and Air New Zealand, and music artists, including Coldplay, Flying Lotus and The Naked and Famous.   In 2013, Cam was selected to direct 'Echoes' for the Lexus Short Film series, premiering at the Cannes Film Festival. His previous film '43000 Feet', premiered at Tribeca Film Festival.