At Havas Media, we invest in media that matters.
We understand where to find the most meaningful media using our unique Mx system. We build a Media Experience (Mx) that connects a client with their target audience – in the context of where they are, through the content they pay attention to.
The Mx System creates value for our clients by turning consumer intelligence into clear growth targets, aligning stakeholders and KPIs through the custom Mx Brief, and measuring the impact of rich and respectful media experiences.